Based Agency is seeking a skilled and creative SEO Specialist with proven experience in driving organic growth through a combination of robust on-site and off-site strategies. Normal Priority About the job Search Engine Optimization Specialist Remote Marketing Full Time Normal Overview: Based Agency is seeking a skilled and creative SEO Specialist with proven experience in driving organic growth through a combination of robust on-site and off-site strategies. The ideal candidate excels at outreach for backlink acquisition and guest posting, with a strong foundation in technical, content, and authority-building SEO. Experience with Local SEO and Google Business Profile optimization is a major plus, but not required. If you have a passion for measurable results, love collaborating with service-based businesses, and can back up your work with case studies, we want to hear from you. Responsibilities: Develop, implement, and manage effective SEO strategies for a portfolio of local, service-based business clients. Conduct outreach campaigns to secure high-quality backlinks through guest posting, niche edits, partnerships, and content collaboration. Perform detailed site audits; provide actionable recommendations for technical SEO, site structure, and on-page content improvements. Optimize web pages for improved rankings, including meta tags, headings, schema markup, internal linking, and page speed. Monitor, analyze, and report on SEO performance using tools like Google Analytics, Search Console, SEMrush, or similar platforms. Stay up to date with algorithm changes and emerging best practices to maintain and grow client rankings. Collaborate with content teams to guide editorial strategy and ensure all content is search-optimized. Manage off-site SEO projects, analyze existing backlink profiles, and identify and disavow toxic links as necessary. If experienced, optimize and manage Local SEO efforts (Google Business Profile, citations, local link building) for select clients. Communicate strategies, action items, and performance to both internal teams and clients. Requirements: Minimum 3 years of hands-on SEO experience (agency or fast-paced in-house environment preferred). At least 2 years of overall marketing experience. Proven outreach and link building experience: including guest posting, identifying prospects, and building lasting relationships. Strong expertise in both on-site and off-site SEO tactics. Experience with key SEO and analytics tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog, Google Analytics, Google Search Console, etc.). Excellent English writing and communication skills, with a knack for persuasive outreach and strategic collaboration. Ability to independently manage tasks, troubleshoot issues, and deliver high-quality results on schedule. Must have your own work computer and reliable high-speed internet. Case studies or examples of your SEO results strongly preferred: please provide with application if possible. Preferred (but not required): Experience with Local SEO and Google Business Profile optimization. History of SEO success for local service-based businesses. Familiarity with WordPress, Shopify, or other major CMS platforms. Knowledge of conversion rate optimization (CRO) best practices Background in agency settings or high-velocity lead generation companies. Benefits & Company Culture: Fully Remote Position: Work from anywhere, on eastern standard timezone (NYC). Innovative Team: Join a marketing team that values creative ideas, continuous learning, and modern tactics. Professional Growth: Opportunities for expanding your skills with training, certifications, and mentorship. Latest Tools: Access to industry-leading tools and support to maximize your campaign performance. Competitive Compensation: Pay based on your experience with performance-based incentives. Work-Life Balance: We respect your time and prioritize a healthy work environment. Collaborative Culture: Supportive team that celebrates real wins together. Paid Time Off: Work-life balance is important to us. #J-18808-Ljbffr Based Agency
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