About Love Life SupplementsLove Life Supplements (LLS) is a UK-founded premium supplement brand, established in 2012 and known for science-backed formulations, third-party testing, and a loyal customer base of health-conscious consumers. Following strong growth in the UK and Europe, were now expanding into the U.S. market under a new Florida-based entity to bring our trusted, high-quality supplements to American customers.Our mission is simple: to optimise human health and performance through integrity, innovation, and evidence-based nutrition.Role OverviewWere seeking an experienced Search Engine Optimisation (SEO) Specialist to drive organic growth and visibility for our brand in the U.S. market. This role will be pivotal in localising our digital presence, executing advanced SEO strategies, and helping establish Love Life Supplements as a leading supplement brand in the United States.Youll work directly with our founder and content team to build out keyword strategies, optimise Shopify product pages and blogs, manage structured data, and develop a long-term SEO framework tailored to both U.S. and global audiences.Key ResponsibilitiesDevelop and execute comprehensive SEO strategy for the U.S. website (lovelifesupplements.com), targeting U.S. search trends and supplement-related queries.Utilising AI with advanced prompting to generate SEO/GEO optimised content that feels human.Conduct detailed keyword research, competitor analysis, and content gap audits specific to the American market.Optimise Shopify product pages, blog articles, and category collections for SEO and conversions.Manage on-page optimisation (titles, meta descriptions, headings, internal linking, schema markup, image alt text, etc.).Collaborate with content writers and developers to ensure all new content follows SEO best practices.Oversee Google Search Console, GA4, and SEO performance dashboards to track rankings, impressions, CTR, and conversions.Implement local SEO and structured data enhancements to boost visibility in U.S. regions.Identify link-building and digital PR opportunities with relevant health and wellness publishers.Stay up to date on AI-driven search changes (Google SGE, Bing Copilot, etc.) and adapt strategies accordingly.Required Qualifications2+ years of hands-on SEO experience (preferably in eCommerce or health/wellness brands).Strong understanding of Shopify SEO, GA4, Google Search Console, and Ahrefs/Semrush.Proven ability to increase organic traffic and keyword rankings through strategic execution.Solid technical SEO knowledge (structured data, site speed, Core Web Vitals, indexing, etc.).Experience with content optimisation, schema markup, and SERP feature targeting.Excellent written English and ability to localise tone for U.S. audiences.Self-driven, detail-oriented, and able to collaborate remotely with international teams.Preferred QualificationsExperience working with Shopify Plus and Headless CMS setups.Knowledge of AI-assisted content workflows (ChatGPT, SurferSEO, Jasper, etc.) and advanced prompting knowledge.Familiarity with supplement, nutrition, or health-related industries.Basic HTML/Liquid or technical background helpful but not required.Compensation & BenefitsCompetitive salary (DOE)Flexible remote workOpportunity for advancement as the U.S. team growsInvolvement in an exciting international brand expansionOpportunity for full-time position.Why Join Us?This is a unique opportunity to join Love Life Supplements at a transformative stage of growth. Youll directly influence our U.S. expansion strategy, helping shape how thousands of new customers discover our products online.If youre a strategic, analytical SEO professional who thrives on measurable impact wed love to hear from you.
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