Description
Amazon Canada is seeking a Senior Product Marketing Manager to lead wholistic marketing strategy and execution supporting strategic cross-category programs. You will leverage excellent cross-functional project management skills and a detailed eye for data to develop, launch, test, and report on market-leading awareness, education, and conversion-oriented programs touching all areas of the business. The ability to manage multiple milestones and shifting requirements in a fluid, fast-moving environmentwhile keeping stakeholders updated on your progressis critical to success in this position.
The ideal candidate must be able to think strategically, look at the business analytically, and implement flawlessly. They will have deep experience in merchandising and testing, demonstrated ability to drive website optimization and conversion in both mobile and online channels, and a passion for diving into data to uncover actionable insights. They will be equally comfortable generating innovative ideas for growth as well as ensuring tactical level details are executed. The ideal candidate will collaborate and inspire a positive, high-energy, results-oriented culture, creating a measurable impact across Amazon and the wider industry landscape.
We are open to hiring candidates out of Seattle, Arlington, Vancouver, or Toronto.
Key job responsibilities
(1) Lead end-to-end strategic marketing for CA retail programs including the execution of multi-channel traffic plans
(2) Support marquee activations, including partnering with category and central teams to drive traffic
(3) Track, measure and report on channel results, contributing to business reviews regularly; Present strategy, learnings and recommendations to senior leadership
(4) Define and own goals, including data-driven recommendations on priorities
(5) Be the voice of the customer for CA programs, by diving deep into consumer insights, competitive landscape and driving recommendations that help how we deliver to customers
(6) Develop mechanisms to communicate proactively and effectively with partner teams and senior leadership
Basic Qualifications
6+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience building, executing and scaling cross-functional marketing programs
Experience leading go-to-market for consumer software or hardware product launches
Bachelor's degree
Preferred Qualifications
Experience using any of SQL or other analytical tools for conducting data analysis
Experience with customer segmentation, profiling, and targeting
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region youre applying in isnt listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit . This position will remain posted until filled. Applicants should apply via our internal or external career site.
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